Review: Zivame: How Richa brought innerwear out of the closet
Zivame: How Richa brought innerwear out of the closet by Prachi Garg
My rating: 4 of 5 stars
Zivame: How Richa brought innerwear out of the closet by Prachi Garg. It is extracted from the novel "Superwomen: Inspiring stories of 20 women entrepreneurs by Prachi Garg". It is classified under Business reads.
Zivame is an short story contains of 15 pages which states the success, struggles, personal and professional story of Richa Kar. She is one of the respectable growing entrepreneur. Author narrated in the way of how it will motivates the readers through the story. Definitely its an worth of each penny. Also after finishing this it will urge you to read the the original novel from where it extracted.
The language is simple and lucid, the key points like how she started the company on innerwear that too on e-commerce site, her way of customer approaches and understanding their needs all makes story more useful and in same time more inspirational.
Overall, It is wanted to be read by all women's and who is yet to be a entrepreneur. Useful short and crispy read.
View all my reviews
My rating: 4 of 5 stars
Blurb -
Richa Kar had a dream – to make lingerie shopping easy and comfortable, while allowing customers to make an informed decision without feeling embarrassed due to myriad reasons.
Though she had a plan, there were multiple challenges in her path. Right from changing age-old buying habits to fighting taboos by setting up a business in an industry as personal as lingerie and innerwear – Richa faced it all. Follow Richa’s journey from conceptualising Zivame to taking it where it stands today as India’s leading online lingerie store.
Richa’s story is one of the rare entrepreneurial success stories in India. Not only has she carved a niche for her talents, but has succeeded in inspiring many more women to take up the entrepreneurial route.
Though she had a plan, there were multiple challenges in her path. Right from changing age-old buying habits to fighting taboos by setting up a business in an industry as personal as lingerie and innerwear – Richa faced it all. Follow Richa’s journey from conceptualising Zivame to taking it where it stands today as India’s leading online lingerie store.
Richa’s story is one of the rare entrepreneurial success stories in India. Not only has she carved a niche for her talents, but has succeeded in inspiring many more women to take up the entrepreneurial route.
This is an excerpt from Prachi Garg's Superwomen which brings forth the stories of twenty women entrepreneurs who have struck a perfect personal-professional harmony and a chord with their immediate consumers, while facing challenges both professional and personal.
My view -
Zivame: How Richa brought innerwear out of the closet by Prachi Garg. It is extracted from the novel "Superwomen: Inspiring stories of 20 women entrepreneurs by Prachi Garg". It is classified under Business reads.
Zivame is an short story contains of 15 pages which states the success, struggles, personal and professional story of Richa Kar. She is one of the respectable growing entrepreneur. Author narrated in the way of how it will motivates the readers through the story. Definitely its an worth of each penny. Also after finishing this it will urge you to read the the original novel from where it extracted.
The language is simple and lucid, the key points like how she started the company on innerwear that too on e-commerce site, her way of customer approaches and understanding their needs all makes story more useful and in same time more inspirational.
Overall, It is wanted to be read by all women's and who is yet to be a entrepreneur. Useful short and crispy read.
View all my reviews
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